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	<title>Comments on: Google &#038; YouTube: Bad for Google Shareholders, Bad for Brand Advertisers</title>
	<link>http://www.vertabase.com/blog/google-youtube-bad-for-google-shareholders-bad-for-brand-advertisers/</link>
	<description>Project Management, Project Management Software, Technology and the Workplace.</description>
	<pubDate>Wed, 27 Aug 2008 23:25:45 +0000</pubDate>
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		<title>By: Google &#38; YouTube: Bad for Google Shareholders, Bad for Brand &#8230; - Music video news</title>
		<link>http://www.vertabase.com/blog/google-youtube-bad-for-google-shareholders-bad-for-brand-advertisers/#comment-581</link>
		<author>Google &#38; YouTube: Bad for Google Shareholders, Bad for Brand &#8230; - Music video news</author>
		<pubDate>Mon, 13 Nov 2006 09:54:07 +0000</pubDate>
		<guid>http://www.vertabase.com/blog/google-youtube-bad-for-google-shareholders-bad-for-brand-advertisers/#comment-581</guid>
		<description>[...] Visit original post by Mark [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Visit original post by Mark [&#8230;]</p>
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		<title>By: Josh</title>
		<link>http://www.vertabase.com/blog/google-youtube-bad-for-google-shareholders-bad-for-brand-advertisers/#comment-42</link>
		<author>Josh</author>
		<pubDate>Tue, 10 Oct 2006 00:54:52 +0000</pubDate>
		<guid>http://www.vertabase.com/blog/google-youtube-bad-for-google-shareholders-bad-for-brand-advertisers/#comment-42</guid>
		<description>Your analysis is seriously flawed, and I don't think you are grasping the Google network and how it actually works. Google's number one priority is Search, this isn't going to change. Google sees that it's important to do one thing really really well. This is fantastic for advertisers, Google is king of "untargetted", this is why their adsense is such a huge hit. The adsense engine searches the contents of the page and applies targetted ads...that's the whole basis of Google advertising. It is unlike Yahoo whoms uses heavy branded advertising. Do you honestly think that media companies are going to sue the pants off of Google when they are advertisers on the Google network? Also did you not see that Google and YouTube have already signed various contracts with media companies? This is great for investors, and great for the Google platform/network.</description>
		<content:encoded><![CDATA[<p>Your analysis is seriously flawed, and I don&#8217;t think you are grasping the Google network and how it actually works. Google&#8217;s number one priority is Search, this isn&#8217;t going to change. Google sees that it&#8217;s important to do one thing really really well. This is fantastic for advertisers, Google is king of &#8220;untargetted&#8221;, this is why their adsense is such a huge hit. The adsense engine searches the contents of the page and applies targetted ads&#8230;that&#8217;s the whole basis of Google advertising. It is unlike Yahoo whoms uses heavy branded advertising. Do you honestly think that media companies are going to sue the pants off of Google when they are advertisers on the Google network? Also did you not see that Google and YouTube have already signed various contracts with media companies? This is great for investors, and great for the Google platform/network.</p>
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